:: International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies
http://TuEngr.com
ISSN 2228-9860
eISSN 1906-9642
CODEN: ITJEA8
FEATURE PEER-REVIEWED ARTICLE
Vol.12(2) (2021) |
Ibrahim Abdullah Alhamad, Harman Preet Singh (Department of Management and Information Systems, College of Business Administration, University of Ha'il, SAUDI ARABIA ).
Disciplinary: Business Management and Information Systems, Hotel Management, Tourism and Hospitality.
doi: 10.14456/ITJEMAST.2021.35
Keywords: Classification model; Consumer satisfaction; Hotels' online ratings; Online review ratings; User-generated content; Electronic word of mouth (EWOM); Consideration set theory; Mecca hotel; Data mining; Religious tourism.
Paper ID: 12A2N
Cite this article:
Alhamad, I. A., Singh, H. P. (2021). Predicting Key Factors Impacting Online Hotel Ratings Using Data Mining Approach: A Case Study of the Makkah City of Saudi Arabia. International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies, 12(2), 12A2N, 1-12. http://doi.org/10.14456/ITJEMAST.2021.35
References
Other issues:
Vol.12(2)(2021)
Vol.12(1)(2021)
Vol.11(16)(2020)
Vol.11(15)(2020)
Vol.11(14)(2020)
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